Shirting was founded on the 6th of January 2014. Shirting. . . is a social experiment favouring slow and socially responsible fashion. An alternative that rethinks and revalues the accepted fashion norms. Fashion is in a constant flux, evolving and changing by the minute. The latest fashion hit quickly becomes obsolete, and we are pushed by the fashion industry into an immediate and constant consumption of clothes. As an alternative to this Shirting. . . was created. A social experiment favouring slow and socially responsible fashion, where clothes travel from user to user, inspiring a network of different values and ways of being. Shirting. . . is a process that creates an opportunity for a different type of community. A community that rethinks and revalues the accepted fashion norms and creates relationships outside of the logic of consumerism. Shirting. . . is responsible, sustainable and simple. But most of all, it is fun and cool!